Classics Awards Finalists
26th Annual Classics Finalists - Elements
2003 Minnesota Historical Society Annual Report
5b. Annual Reports (Government/NonProfit)
Minnesota Historical Society
35,000 Pounds in 35 Days
3b. Video (Public Service Announcements - PSA)
Cub Foods with Padilla Speer Beardsley
A Hot Topic in the Canadian Arctic
9b. Media Relations (Government/Nonprofit)
Artic Transect 2004 with Strother Communications Group
American Standard Humorously Declares a Plunger-Free World
14. Creative Tactics
American Standard with Carmichael Lynch Spong
Arthritis Advancements Go to the Dogs
3c. Video (Video News Releases - VNR)
Colle+McVoy with Novartis Animal Health
Berry Burst Cheerios Media Kit
6a. Media Kits (Products)
General Mills with Padilla Speer Beardsley
BluePrint for Health Care Support CD-ROM
13b. New Media/Technology (CD-ROM)
BlueCross and BlueShield of Minnesota
Bringing Free File to America
3c. Video (Video News Releases - VNR)
Internal Revenue Service with Weber Shandwick
Building A Better Newsletter with Hurd
7b. Newsletters (3 or more colors)
Hurd Millwork with Carmichael Lynch Spong
Check the Box: Organ Donor Recruitment Campaign
9b. Media Relations (Government/Nonprofit)
LifeSource with Padilla Speer Beardsley
CHS Cooperatives
5a. Annual Reports (Business/Industry)
CHS Cooperatives with Colle+McVoy
Connecting Riedell with Tweens and Teens
2. Special Purpose Publications
Riedell with Strother Communications Group
Cooperatives Profiles
8a. Magazines (Internal)
CHS Land O'Lakes with Colle+McVoy
Cooperative Partners
8b. Magazines (External)
CHS Land O'Lakes with Colle+McVoy
Creating a Statewide September 11 Memorial
9b. Media Relations (Government/Nonprofit)
Minnesota Remembers 9/11 with Padilla Speer Beardsley
Creating the Cord Free Convenience Story
6a. Media Kits (Products)
Maytag Appliances with Carmichael Lynch Spong
Donaldson Torit Plays to Win
15. Research
Donaldson Corporation with Strother Communications Group
Discovering the Elements of Fine Kitchen Design
2. Special Purpose Publications
Jenn-Air with Carmichael Lynch Spong
Don't Give That Dog Another Bone
1b: Brochures (3 or more colors)
Colle+McVoy with Nestlé Purina
Eagan Visitors Bureau E & E Campaign
14. Creative Tactics
Eagan Convention & Visitors Bureau
E-Newsletter for the Utility Industry
13a. New Media/Technology (Web sites - Internet or Intranet)
BASF Corporation with Padilla Speer Beardsley
Extra the Ordinary. Ab the Normal. Un the orthodox
6d. Media Kits (Other)
Formica with Carmichael Lynch Spong
Fat Pets Make Weighty News
3c. Video (Video News Releases - VNR)
Colle+McVoy with Nestlé Purina
Free from Pain
13b. New Media/Technology (CD-ROM)
Colle+McVoy with Novartis Animal Health
From Banking to Manufacturing
7a. Newsletters (Up to 2 colors)
RSM McGladrey
Great Crates Media Kit
6b. Media Kits (Services)
Great Crates with Padilla Speer Beardsley
Growing Crops Means Growing Sales
2. Special Purpose Publications
Croplan Genetics with Colle+McVoy
Guaranteed Fresh: It's FAB and All That
7b. Newsletters (3 or more colors)
Carmichael Lynch Spong
Health Care's Sickly Economics
10. Feature Writing
NaviCare Systems with Padilla Speer Beardsley
Honeywell Knowledge Network
13c. New Media/Technology (Other)
Honeywell Process Solutions with Weber Shandwick
I Think I Love You - Duet with David Mall Tour
14. Creative Tactics
General Mills with Padilla Speer Beardsley
Ideas: Kitchens & Baths Made Easy From American Standard
1b: Brochures (3 or more colors)
American Standard with Carmichael Lynch Spong
Increase your Financial Visibility
11. Technical Writing
Microsoft Business Solutions Insights with Riley Hayes Young
Innovation Through Applied Science - Donaldson Annual Report
5a. Annual Reports (Business/Industry)
Donaldson Company with Padilla Speer Beardsley
Introducing a Champion for America to Sit On
6a. Media Kits (Products)
American Standard with Carmichael Lynch Spong
IRS e-file: Taking Care of Business
4c. Audio news releases
Internal Revenue Service with Weber Shandwick
"It's Enough" Radio Public Service Announcement
4b. Audio (Public Service Announcements - PSA)
Minnesota Department of Health with Ogilvy PR and Pradhan Consulting
Just Don't Do It, Kasky v. Nike
10. Feature Writing
Carmichael Lynch Spong
Lawson Scores with Public Relations Results Reports
16. Evaluation
Lawson Software with Weber Shandwick
Making a Dent in the Appliance Industry
11. Technical Writing
Wilson Tool with Strother Communications Group
Microsoft Business Solutions E-Newsletter and Extranet
13c. New Media/Technology (Other)
Microsoft with Riley Hayes Young
Mill City Museum Grand Opening Media Kit
6c. Media Kits (Events)
Minnesota Historical Society
Moving the Needle on IRS e-file: ERO Spotlight
13a. New Media/Technology (Web sites - Internet or Intranet)
Weber Shandwick
Olive Oil Meets Middle America
6d. Media Kits (Other)
North American Olive Oil Association with Colle+McVoy
Out of the Blue Service Anniversary Video
3a. Video (Programs)
BlueCross and BlueShield of Minnesota
Results Matter: eClip Report Delivers
16. Evaluation
3M ESPE with Karwoski & Courage
RMS McGladrey Mid-Year Update DVD
3a. Video (Programs)
RMS McGladrey
"RU Hip 2 Sip" Back-to-School Campaign
4c. Audio news releases
Orange Julius with Karwoski & Courage
Second Chances
5a. Annual Reports (Business/Industry)
St. Jude Medical with Larsen Design + Interactive
See More - RSM McGladrey National Recruiting Brochure
1a: Brochures (up to 2 colors)
RSM McGladrey with Kittelson & Leadholm
Selling More Without Selling Out: Keeping Soymilk Cool
9a. Media Relations (Business/Industry)
White Wave with Carmichael Lynch Spong
Shed Those Leg Warmers and Shake Some Assets
9a. Media Relations (Business/Industry)
Jazzercise, Inc. with Colle+McVoy
Showcasing Cub Foods' Commitment to Communities it Serves
1a: Brochures (up to 2 colors)
Cub Foods with Padilla Speer Beardsley
Stairway to Deramaxx
1b: Brochures (3 or more colors)
Colle+McVoy with Novartis Animal Health
Standard Solutions from American Standard
10. Feature Writing
American Standard with Carmichael Lynch Spong
Stock Smart to Eat Smart
4a. Audio, Programs
North American Olive Oil Association with Colle+McVoy
Talk Straight to Me
3b. Video (Public Service Announcements - PSA)
Minnesota Department of Health with Ogilvy PR and Pradhan Consulting
Tax Season 2003
6b. Media Kits (Services)
RSM McGladrey
The Redesign of Stribnet
13a. New Media/Technology (Web sites - Internet or Intranet)
Star Tribune Company
The Scoop on Poop - Facilitating Better Fecal Exams
3a. Video (Programs)
Colle+McVoy with Novartis Animal Health
Ty Gets a New Toilet
3a. Video (Programs)
American Standard with Carmichael Lynch Spong
Ty Pennington Goes Plunger Free in SMT
3c. Video (Video News Releases - VNR)
American Standard with Carmichael Lynch Spong
Waking a Sleepy Category
9a. Media Relations (Business/Industry)
Select Comfort with Carmichael Lynch Spong
Warming Up to Skaters with Chill Factor
7b. Newsletters (3 or more colors)
Riedell with Strother Communications Group
www.SayNotYet.com
13a. New Media/Technology (Web sites - Internet or Intranet)
Minnesota Department of Health with Ogilvy PR and Pradhan Consulting
26th Annual Classics Finalists - Programs
2002 TCF Holidazzle Parade
20b. Special Events/Observances (more than 7 days) (Government/NonProfit)
Padilla Speer Beardsley
2003 Fuel Cell Commissioning Ceremony
19a. Special Events and Observances (Less Than 7 days)
Entegris with Padilla Speer Beardsley
A Long Time Coming
22a. Public Affairs (Business/Industry)
Prairie Island Indian Community with Weber Shandwick
A Match Made in Heaven, Berry Burst Cheerios Launch
24a. Marketing Products (New)
General Mills with Padilla Speer Beardsley
A Sprinkle, a Dash, a Pinch: Making Sense out of Salt
29a. Integrated Communications (Products)
Carmichael Lynch Spong with Cargill Salt
A Stronger Way to Sell Appliances
20a. Special Events/Observances (More than 7 days) (Business/Industry)
Maytag with Carmichael Lynch Spong
A Watershed Event to Launch the Champion Toilet
19a. Special Events/Observances (Less than 7 days) (Business/Industry)
American Standard with Carmichael Lynch Spong
Andersen Corporation Centennial: Celebrating a Century
20a. Special Events and Observances (More than 7 days) (Business/Industry)
Andersen Corporation with Padilla Speer Beardsley
Andersen Corporation Vision, Mission & Values Project
27. Internal Communications
Andersen Corporation with Orange Seed
Cargill Gives a Reason to Season with Salt
24b. Marketing Products (Established)
Cargill Salt with Carmichael Lynch Spong
Catching ZZZs for Charity
17a. Community Relations (Business/Industry)
Select Comfort with Carmichael Lynch Spong
Child Care Budget Cuts: A Cold Day in Arkansas
17b. Community Relations (Government)
New Horizon Childcare with LaBreche Murray Public Relations
Consider it Done with IRS e-file
29b. Integrated Communications (Services)
Weber Shandwick with Foote, Cone and Belding and Global Hue
Declaring a Plunger-Free World: Intro of the Champion Toilet
24a. Marketing Products (New)
American Standard with Carmichael Lynch Spong
Deramaxx Unleashed
24a. Marketing Products (New)
Novartis Animal Health with Colle+McVoy
Did you know? The Pet Bugs do Bite!
18a. Institutional Programs (Business/Industry)
Novartis Animal Health with Colle+McVoy
Excelsior & Grand - A Brand You Can Live With
24a. Marketing Products (New)
TOLD Development Company with Fast Horse, Inc.
Excelsior & Grand - A Brand You Can Live With
29a. Integrated Communications (Products)
TOLD Development Company with Fast Horse, Inc.
FindLaw Audience Development Campaign
23b. Marketing Services (Established)
FindLaw
Five-Step Program for Achievement Addicts
27. Internal Communications
Carmichael Lynch Spong
Flour Power: The Mill City Museum Grand Opening
19b. Special Events and Observances (Less than 7 days) (Government/NonProfit)
Minnesota Historical Society
Giving Thanks with the Gift of Life
19b. Special Events and Observances (Less than 7 days) (Government/NonProfit)
American Red Cross North Central Blood Services with Davis Communications Management
Growing the Business - The RSM McGladrey Branding Campaign
29b. Integrated Communications (Services)
RSM McGladrey
Healthy You, Healthy Minnesota
20b. Special Events/Observances (More than 7 days) (Government/NonProfit)
Colle+McVoy with the Minnesota Office of Tourism
Hormel Hams for Hunger
21a. Public Service (Business/Industry)
Hormel Foods Corporation with Fleishman-Hillard
Kicking off Tax Season at the Superbowl
19a. Special Events and Observances (Less than 7 days) (Business/Industry)
H&R Block with Weber Shandwick
Looking out for Minnesota
18b. Institutional Programs (Government)
Minnesota State Colleges and Universities
Maytag Celebrates Soccer Moms
20a. Special Events/Observances (More than 7 days) (Business/Industry)
Maytag with Carmichael Lynch Spong
Minimizing Impact
26b. Crisis Communications (Government/NonProfit)
Weber Shandwick
Minnesota ENABL (Education Now and Babies Later) Campaign
21b. Public Service (Government/NonProfit)
Minnesota Department of Health with Ogilvy PR and Pradhan Consulting
Park Where the Planes Are with E-Park
29b. Integrated Communications (Services)
Padilla Speer Beardsley
Raising the Bar: Synovis Life Technologies
28. Investor Relations
Synovis Life Technologies with Padilla Speer Beardsley
Reaching Employees Who Prefer Cornfields to Conference Rooms
18a. Institutional Programs (Business/Industry)
Agriliance with Colle+McVoy
Saving the Twin Cities Shriners Hospital
18b. Institutional Programs (Government)
Put Children First Committee with Karwoski & Courage Public Relations
Selling More without Selling Out: Keeping Soy Milk Cool
24b. Marketing Products (Established)
Carmichael Lynch Spong with White Wave
Selling Sleep by the Numbers
23b. Marketing Services (Established)
Select Comfort with Carmichael Lynch Spong
Shed Those Leg Warmers and Shake some Assets
23b. Marketing Services (Established)
Jazzercise, Inc. with Colle+McVoy
Soaring Through Golden Skies: The National Air Tour 2003
20b. Special Events and Observances (More than 7 days) (Government/NonProfit)
Suzanne Fedoruk Public Relations
Success Stories for Students: A Minority Media Campaign
17b. Community Relations (Government)
Minnesota State Colleges and Universities
The Party that Begot All Parties
19b. Special Events and Observances (Less than 7 days) (Government/NonProfit)
Basilica Block Party with Karwoski & Courage PR
Thomson University "Learn, Lead, Leverage" Campaign
27. Internal Communications
Thomson Legal & Regulatory
To the Point - RSM McGladrey Internal e-Newsletter
27. Internal Communications
RSM McGladrey
QuickMedx - A Prescription for Success
23a. Marketing Services (New)
QuickMedx with Fast Horse, Inc.
Uncovering the Key to a Perfect Night's Sleep
24b. Marketing Products (Established)
Carmichael Lynch Spong with Select Comfort
Unifying Donaldson's Global Brand Image in Europe
25. International Public Relations
Strother Communications Group
Waking a Sleepy Category
28. Investor Relations
Select Comfort
Weber Shandwick Making a Difference
17a. Community Relations (Business/Industry)
Weber Shandwick
What Lies Beneath - Putting Internal Parasites into Focus
18a. Institutional Programs (Business/Industry)
Novartis Animal Health with Colle+McVoy
What's your Sleep Number?
29a. Integrated Communications (Products)
Select Comfort with Carmichael Lynch Spong
Who Needs a Lawyer?
23b. Marketing Services (Established)
FindLaw with Perfectense
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